This training course is the perfect starting place for online marketing novices or business owners wanting to know how to start promoting their products and services online. During the workshop we will run through the majority of online marketing options currently available. The course covers the basic elements of Customer research, Traffic acquisition, Conversion optimisation, Search engine optimisation, Online advertising, Mobile marketing, Email marketing, Location marketing and Analytics. This course will provide a good grounding for those looking to start marketing their business online.
About the Author
The course is developed by Marc Campman, author of the book FLIRTONOMICS, how to attract, date and love your customers on social media. Marc is a Social Media Playmaker, turning your social media sontent into stories, turning your stories into plays. He started his career at IBM and was one of the first to demo the Internet during his two years residence in Silicon Valley from 1993 to 1995. He is a multi-award winning marketing and social media specialist with over 30 years of international business experience.