For many people, social media is an unknown phenomenon. They see their kids sharing photos on Facebook or watch videos on Youtube. And they see all of a sudden that you can now follow a TV programme on twitter and tweet live feedback to the presenter. What they don’t know is that business nowadays use social media as well. To promote their brand, to build communities or to use it as a new sales channel. This Social Media Introduction course gives you a high level overview of what social media is, what it can do for business and what social networks and tools are available to help you with your social media efforts.
About the Author
The course is developed by Marc Campman, author of the book FLIRTONOMICS, how to attract, date and love your customers on social media. Marc is a Social Media Playmaker, turning your social media sontent into stories, turning your stories into plays. He started his career at IBM and was one of the first to demo the Internet during his two years residence in Silicon Valley from 1993 to 1995. He is a multi-award winning marketing and social media specialist with over 30 years of international business experience.